Caravan Park Industry Jobs : What’s the Real Value of Great Holiday Park Recruitment?

Holiday parks measure everything from lodges and pitches to entertainment venues and restaurants for return of investment. So why is it that people, arguably your most powerful asset are still seen as a cost centre, rather than the investment they really are?

Caravan Park Industry Jobs aren't just about filling vacant positions

Harry Fry, Recruitment Director at HPL, believes that great recruitment isn’t just about you filling your vacant positions. It’s about driving revenue and enhancing your guest experience.

He say’s ‘Think about the top performers on your team. The receptionist whose warm welcome and friendly upgrade offer subtly boosts guest spend. The chef whose food turns first-time visitors into loyal, returning families. Or the seasonal housekeeper who comes back next year, more confident and working to standard instantly.  

These aren’t just employees covering shifts. They’re the very heartbeat of your park. They help create memories, build connections with your holiday home owners, and keep guests coming back year after year.’

Increase your on park spend through natural upselling

A well-placed team member can increase your on park spend through natural upselling, activities, upgrades, or special touches that feel like part of the holiday and ownership experience. And when guests and owners feel recognised and cared for, they spend more and return more often, and in the case of owners, are more likely to upgrade their holiday home.  Multiply these interactions over a season or several, and the commercial impact is huge.

Holiday Parks often spend big on refurbishments, tech upgrades, or marketing campaigns. But no investment you make can outperform people. It’s not all about wages or training costs. It’s about the ripple effect: how many guests they retain, how many team members they inspire, and how much long-term value they add.

This is what we mean by the real value of a great hire.

Why Holiday Parks Partner with HPL Recruitment

At HPL, we believe that hiring for caravan industry jobs are about relationships, founded on trust, collaboration, and a passion for holiday parks. What sets us apart is how we turn those values into tangible business results.

We know the parks industry inside out. We understand the unique pressures of seasonal operations and the kind of team culture that makes them thrive. That’s why we focus on retention-led recruitment, finding people who stay, grow, and add value long after their first season with you.

We don’t just fill your staffing gaps. We help you build a team for the long run with people who:

• align with your park’s values,

• bring energy and consistency through every season

• and are committed to delivering standout guest experiences.

  
  

With HPL Recruitment, you’re not just hiring a person. You’re shaping your park’s future, strategically, and with the right people by your side.

Want to build a team that delivers long-term results? Get in touch for hiring advice or if you are a candidate looking for a new position.